About EntityX

EntityX is redefining how advertisers understand culture and connect with people. Our platform uses advanced semantic technology and a proprietary knowledge graph — built from the structure of Wikipedia and enriched with real-time data from billions of web pages — to map the relationships between ideas, interests, and audiences.

We turn this cultural intelligence into action for brands in three ways:

• Cultural Insight — revealing how audiences think, what they care about, and where conversations are moving.
  
  

• Audience Extension — finding “adjacent audiences”: culturally connected consumer groups that traditional targeting can’t see.
  
  

• Cultural Activation — placing advertising where it matters, across millions of contextually relevant pages, in partnership with leading advertisers, publishers and measurement companies like Ipsos.

The result: brands can uncover hidden opportunities, reach audiences in smarter, more meaningful ways, and stay ahead of cultural shifts that shape behaviour.

Role Overview

Lead commercial strategy and client growth for EntityX's innovative cultural intelligence platform. Drive revenue growth through strategic account management and commercial planning, focusing on educating agencies and brands about the power of cultural targeting over traditional demographic approaches. 

EntityX partners with data and measurement companies that provide audience insights and first-party data access across major brands. Our platform integrates with partners' existing data assets to deliver comprehensive cultural targeting solutions for their brand clients. A key aspect of this role involves deepening these strategic partnerships, identifying opportunities for expanded collaboration, and driving revenue growth through joint go-to-market initiatives.

Key Responsibilities

Activation Sales Strategy & Growth

• Own revenue streams across all activation clients 

• Own the relationship with the current activation partners

• Lead market expansion initiatives and competitive positioning

• Identify and evaluate new revenue across our targeted clients 

• Grow the revenues from our clients and partners in line with the target

Account Management

• Review weekly reports and create supporting analytics

• Weekly client meeting 

• Drive the live proposals in line with targets 

• Increase the relationship between EntityX and its key target partners 

• Drive upweights and re-bookings

• Facilitate Monday/Wednesday strategy calls

Sales Enablement & Client Education

• Develop sales collateral, pitch materials, and commercial tools to support revenue growth

• Build compelling case studies and ROI models to demonstrate platform effectiveness to prospects and clients

Team Development & Operations

• To assist in the development of sales and account management strategy as the company scales 

• Grow EntityX's long-term revenues with key accounts and partners 

• Grow an active sales pipeline 

• Lead weekly agency communications and client touchpoints

• Establish commercial processes, forecasting, and performance management systems

• Collaborate with product teams on go-to-market strategy and refinements 

• Continue to grow our relationships with EntityX’s key partner

Career Progression

We are looking for a Senior Account Director who can help grow the business over the next 2 years, growing into the Commercial Director role and having oversight of the longer-term business objectives.

Progression to a more senior role as the company scales. Successful performance in this role positions you to transition from managing key accounts to overseeing customer success and account growth, including team and full Sales P&L management.

Qualifications

Essential

• 5+ years commercial leadership experience in B2B sales/account management

• Deep OMG knowledge: Understanding of Omnicom Media Group structure and subsidiaries (OMD, PHD, Hearts & Science, Resolution Media, Annalect)

• Strong digital marketing and media buying expertise

• Strong visual communication skills with the ability to create compelling, professional presentation materials

• Data analysis skills with the ability to translate insights into commercial opportunities

• Strategic thinking combined with hands-on execution ability

Preferred

• Previous experience with adtech platforms or audience targeting solutions

• Agency-side experience in strategy, planning, or business development roles

• Understanding of semantic technologies, AI, or machine learning applications in marketing

What We Offer

• Ability to influence the shape and direction of the business

• Direct impact on company growth

• A collaborative, authentic work environment that values talent and self-motivation

• Cross-functional collaboration opportunities

• Hybrid working model with in-person client meetings and Monday strategy sessions

• Salary: £65,000 - £75,000 base + commission

• 28 days holiday per annum, including Bank Holidays

• Birthday leave - an additional paid day off for your birthday

• Bonus holiday time - office closure between Christmas and New Year, when operationally possible

• Share option (based on length of service)

• Professional development budget for industry events and training

At EntityX, we believe in the power of diverse perspectives and are committed to creating an inclusive environment for all employees. We encourage applications from candidates of all backgrounds.